Branding · Pillar 1 · Build your identity

A brand people recognise before they read its name.

Logo, brand guidelines, applications: we build an identity that looks like you and stays the same everywhere, from a business card to Instagram.

What we do for you

A complete identity, well beyond a logo.

Brand platform

Your story, your values, your tone. The words that guide everything else, set down before the first pencil stroke.

Logo & visual identity

A mark designed from who you are and who you speak to. It belongs to you and outlasts fashions.

Brand guidelines

Colours, typefaces, shapes, image styles and usage rules: the document that keeps your brand consistent everywhere, whoever works on it after us.

Applications & materials

Business cards, letterheads, email signatures, brochures, calendars, promotional items (key rings, goodies), social media visuals. Your identity comes to life on every medium.

How we work.

The butterfly effect in four steps. You follow each one with us, from the first conversation to the monthly report.

01

We listen

You tell us about your business and your customers. We start with the Butterfly Audit of your online presence.

02

We write

We set the strategy, then write the content. You approve everything before it goes live.

03

We publish

We publish on a schedule you know in advance, on the channels your customers use.

04

We measure

Every month you receive the figures: what works and what we adjust the following month.

Why Monsieur Écriture?

Before the logo, come the words.

At Monsieur Écriture, an identity starts with a text: who you are, who you speak to, what you promise. The design comes next, and it finally has something to say.

The result: a consistent brand your customers recognise at a glance and remember.

Frequently asked questions

Branding, made clear.

A logo is a mark. A visual identity brings together the logo, colours, typefaces and usage rules that make your brand recognisable on every medium.

A document that sets out your mission, values, promise and tone. Your teams and suppliers use it to speak about you with one voice.

Yes. We start from your current logo and keep what your customers recognise. We show you options before finalising.

The logo files in web and print formats, the brand guidelines and the applications listed in your quote: business cards, letterheads, social media templates.

What if your brand finally looked the way it deserves?

Tell us about your project. In return, get our Butterfly Audit : a clear diagnosis of your online presence and 3 practical recommendations to help it take off.